Trade Show Management in China

Your Chinese exhibition partner

Delivering results with
Trade Shows in China

Tower Brands provides trade show management and services to Chinese and International brands planning to exhibit at Chinese trade shows and exhibitions.

Each year there are hundreds of trade shows held across greater China. An increasing number of these exhibitions are the largest of their industry in the world. With thousands of exhibitors at most of these events, a professional trade display is an key element to a successful show.

Our trade show organisers can help manage your trade show requirements in China.

Key areas



Creative trade show display design to drive visitors and engage with the exhibition audience for your brand



Sales and promotional staff including interpreters to assist your lead generation and trade show sales



Build brand awareness among exhibition visitors with event sponsorship opportunities

The benefits of
Chinese trade shows

Trade shows in China remain an effective means to take your products to Chinese and international customers. Trade shows present the opportunity to reach both buyers and distributors active in your industry. A well developed and managed trade show can provide you with promising new leads and sales to new and existing customers. For first time exhibitors and seasoned presenters, we have the full range of trade show design and management to deliver the trade display you need.

For time stretched exhibitors we offer a turnkey service the includes exhibition registration, display design and construction as well as design, translation and printing of your sales collateral for the exhibition. We can also design and implement lead generation strategies to boost the opportunities to arise from your trade presence.

Key services

Some of our advertising services

Trade display design

Our experienced trade display designers can create a trade display that will stand out from the crowd and maximise the use of what is often limited space. We can also organise the construction, furniture and display decorations.

Promotions staff

We can provide bilingual staff to assist at your trade display. Staff can provide the role of host, promotions or model. Additionally, a native speaker can provide substantial assistance to your non Chinese speaking staff at the exhibition.

Sales materials

Professionally prepared and printed sales material and promotional giveaways will help differentiate your brand, and provide your sales staff with tools that will improve sales prospects. We can provide English and Chinese sales materials.

The benefits of

a full service agency

Tower Brands provides trade show management and services to Chinese and International brands planning to exhibit at Chinese trade shows and exhibitions.

Across the greater China region and around the world we provide trade show design and management services. Our experienced team deliver an end-to-end service to streamline your Chinese trade show presence.

From registration to exhibition sponsorship opportunities, raw space or booth design, marketing material production and event staffing, we coordinate every aspect of your trade show.

Working with you, we create a plan that will maximise the exposure of your trade show appearance and how best to create a presence to attract your key audience and engage with them in a positive way.

Contact us

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