Your local and international trade show partner

From Sydney to Shanghai, Bangkok to Busan, Tower Brands is your full service trade show management partner. We provide complete turn-key solutions for companies looking to exhibit their brands domestically or in export markets across the Asia Pacific region. Including advice on the best trade event for your business to trade display design, sales collateral and translation, sponsorship opportunities and staffing, we can provide you with a complete trade show management package.

Discover our trade show management services

Our international trade show management services

Maximise the return on your next domestic or international trade show utilising our expert trade show design and management services.

Developing new leads and sales opportunities, particularly in new exporrt markets often includes participating in trade shows. Tower Brands provides the complete range of trade display design, event staffing, sales material design, translation and construction management.

From start to finish, we can deliver the services you need to streamline your trade event.

Including the initial show registration and sponsorship opportunities, our professional and experienced trade show team create a presence with impact.

Our in-house trade show design team can turn your vision into reality and give you the benefit of our experiences from across industries and around the world.

Boost the return on your trade show investment and reduce the stress involved with our trade show management services.

Our services include pre show planning, sales material design, translation and printing, trade display design, promotional staff and onsite execution.

From Australia to Asia and beyond, we can deliver the trade show you need.

Trade Display Design

Our experienced trade display designers can create a trade display that will stand out from the crowd and maximise the use of what is often limited space. We can also organise the construction, furniture and display decorations.

Sales and Promotional Material

Professionally prepared and printed sales material and promotional giveaways will help differentiate your brand, and provide your sales staff with tools that will improve sales prospects. We can provide professionally translated sales materials.

Promotional Staff and Translators

We can provide bilingual staff to assist at your trade display. Staff can provide the role of host, promotions or model. Additionally, a native speaker can provide substantial assistance to your non Chinese speaking staff at the exhibition.

Trade show services

At the heart of a successful trade show lies preparation and planning. We manage the myriad elements that are required for your trade display including the construction of the display, delivery of furnishings and sales material. Additionally we prepare and oversee the submission of documentation required by the exhibition organisers. Planning is central to what we do.

Working with you, we will help craft a plan that will help to maximise the exposure of your trade show appearance, minimise potential problems and create a presence to attract your key audience and engage with them in a positive way.

Compelling sales material that is professionally designed, including material that is made available in Chinese makes the role of your sales staff a simpler task. We can design, print and deliver a wide range of assets for your trade display such as:

  • Signage
  • Brochures
  • Flyers
  • Wall panels
  • Promotional gifts

From standard shell space to large raw space designs, we create designs to maximise your exposure while working to the requirements of the organiser and constraints of construction time and budgets.

Creating compelling trade displays is a key element of a successful trade show or exhibition. Our experienced display designers work with you to understand your brand, products and audience to create an attractive display that is both appealing to your visitors and practical and comfortable for your sales staff.

We can also source materials, furniture and equipment for hire or purchase that will be needed for your trade display.

We have a range of service offerings for promotions staff including translators, models and promotions staff to assist your sales staff during the course of the show to maximise your presence.

Promotions staff and models can help to attract visitors to your booth, display products and engage with your visitors arriving at your booth providing a professional and friendly welcome.

We can provide professional translators and interpreters to support your sales staff and provide the opportunity to communicate with more potential clients.

Our team can provide on-the-ground support during the construction, furnishing and decorating of your stand to ensure that works are carried out to your standards and reflect your brand guidelines.

We can also be onsite to take delivery of furniture, printing and other material for the exhibition leaving your staff to simply fly in and fly out.

We can provide support staff services during your trade show to allow your sales staff to focus on developing sales opportunities,

Utilise exhibition and trade event sponsorship to promote your brand and presence at international trade shows.

We can negotiate on your behalf to secure sponsorship opportunities that will provide strong returns on investment and boost your brand exposure to event attendees.

Sponsorships can include various exposure opportunities including keynote speaking positions, award presentations, advertising and other branded giveaways for event visitors.


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